Went ahead and did a completely clean install of the Ride CD again, and reinstalled the factory image with the one from the newer CD image, and the Circle came back.
I went ahead and did the upgrade to 3.7 again, and it worked.
So there appears to be some issue with going from the original version directly to 3.7.
Unfortunately I never rcvd the original CD, and I don't know what version of CircleOS was on before I attempted the upgrade. So there is no way to repeat it.
Now at least I can spend time figuring out the Ride environment, instead of staring at a lit, blank screen.